object / wooden sculpture

client: Coca-Cola
agency: Ogilvy & Mather
art concept, sculpture: Old Yellow
Berlin, 2015

For the 100th anniversary of the most famous brand in the world, we were commissioned by the agency Ogilvy & Mather to create an interpretation of the Coke bottle with a logo. For this task, we built a 120cm high sculpture out of many hundreds of leftover pieces of wood — an artistic interpretation of the bottle. After a final photoshoot, the work became part of an annual calendar, which was published on the occasion of the anniversary.

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