Objects / Customizing / interior art

client: Allbirds
location: flagship store Mitte
chair design: Jamie McLellan
artwork chairs: Old Yellow
Berlin, 2019

The American shoe brand Allbirds, which is known for its eco-friendly and sustainable products, opened a flagship store in Berlin Mitte in Autumn 2019, in addition to those in New York, San Francisco, Los Angeles, London and Shanghai. They commissioned us to artistically customize 4 chairs from the designer Jamie McLellan. Thanks to our work, the chairs became unique art objects, which are highlights of the store. The chairs were lacquered to make the artwork durable. So the art became functional and the chairs are now able to be used every day to try on shoes. The entire design is coordinated with the interior of the Allbirds store.

#customizing #abstractpainting #uniqueartpiece #interiorart #retaildesign #spatialart #spatialdesign